SHS Named Among Top 10 Innovative and High-Performance Enterprises 2026: A Milestone in Its Comprehensive Transformation Strategy

On June 26, 2026, at the Vietnam Business Forum 2026, themed “Innovate for Growth, Go Green for Sustainability,” Saigon – Hanoi Securities Joint Stock Company (SHS) was named among the Top 10 Innovative and High-Performance Enterprises 2026 (VIE10) in the Finance – Securities sector.

The recognition acknowledges SHS’s comprehensive innovation efforts over recent years, spanning its growth model transformation, technology investment, governance capabilities, and development of a financial services ecosystem oriented toward Full-Service Wealth Management. It also reflects the Company’s long-term development strategy, which it continues to pursue consistently to strengthen competitiveness, create greater value for clients, and contribute to the sustainable development of Vietnam’s capital markets.

Innovation – A Driver of New Competitive Capabilities

As Vietnam pursues ambitious growth and sustainable development, innovation is increasingly becoming a foundation for businesses to improve productivity, strengthen competitiveness, and create long-term value. For the finance and securities sector, this requirement is particularly important as capital markets continue to develop, investors become increasingly sophisticated, and digital transformation accelerates across the industry.

Against this backdrop, the Top 10 Innovative and High-Performance Enterprises (VIE10) program, organized by Viet Research in collaboration with Tai Chinh – Dau Tu Newspaper, recognizes businesses that are able to translate innovation into tangible business performance and sustainable competitive capabilities.

VIE10 distinguishes itself by evaluating companies not only on revenue and profitability, but also on a broader range of indicators reflecting the quality of their development, including business performance, innovation capabilities, technology adoption and digital transformation, sustainable development strategies, and their ability to create long-term value for clients, shareholders, and the market.

SHS’s recognition among the sector’s leading enterprises therefore reflects more than its performance in a single year. It also demonstrates a structured, consistent, and comprehensive transformation process embedded in the Company’s long-term development strategy.

From Internal Transformation to Long-Term Competitive Capabilities

For SHS, innovation is not simply about adopting new technologies or developing new products. It is a comprehensive transformation aimed at building long-term competitive capabilities. This transformation is being implemented across three interconnected dimensions: people, technology, and business model.

SHS identifies people as the core of its transformation. The Company is progressively developing its workforce around a culture of proactivity, innovation, and continuous improvement through Kaizen, while fostering a customer service and advisory mindset in place of a traditional transaction-oriented approach. This culture of innovation is being embedded across the organization, with a focus on putting clients at the center and service quality as a key measure of performance, while encouraging every employee to continuously strengthen professional expertise, adaptability, and value-creation capabilities for clients.

Alongside people transformation, SHS has made significant investments in its technology infrastructure. In recent years, the Company has completed its core system transformation, comprehensively upgraded the SH Smart trading platform across both web and mobile applications, developed advisory platforms such as SH Advisor, and accelerated the digitization of operational processes through the E-Office system.

For SHS, technology is not an end in itself, but a foundation for enhancing governance effectiveness, optimizing client experiences, and building a modern WealthTech ecosystem that connects data, advisory, and services through an integrated platform.

More importantly, SHS is transforming its growth model. From a traditional securities firm, SHS is progressively developing toward a Full-Service Wealth Management model, with service quality and clients’ long-term value at the center.

On this foundation, the Company is reshaping its development strategy around four business pillars: retail and institutional brokerage; wealth management distribution and advisory; Investment Banking; and investment and treasury operations. These pillars do not operate independently, but are connected within an integrated ecosystem, enabling SHS to address clients’ needs across trading, investment, wealth management, capital raising, and corporate financial advisory.

SHS’s Q1 2026 business performance clearly reflected this shift in its operating model. Brokerage and financial services contributed 63% of total gross profit, compared with 31% in 2025. Margin lending outstanding reached VND 10.502 trillion at the end of Q1 2026, up 15% from the beginning of the year and 126% year-on-year, reaching a record high for SHS. The comprehensive development of its four strategic pillars supported SHS’s resilient business performance despite significant market volatility amid geopolitical risks in the Middle East. At the end of Q1 2026, SHS recorded VND 280 billion in profit before tax, with ROE reaching 10.8%.

The three layers of transformation — people, technology, and business model — reinforce one another within a unified strategy. If people transformation creates innovation capabilities and technology transformation enhances operational efficiency, business model transformation provides the foundation for SHS to create new value for clients and sustain long-term growth.

For SHS, innovation is not measured by the number of initiatives or the scale of technology investment, but by the tangible value it creates for clients. Every transformation initiative is ultimately aimed at enhancing advisory quality, improving the client experience, and supporting clients throughout their wealth management journey. This is also the philosophy underlying the Service Branding strategy that SHS is pursuing.

The Top 10 Innovative and High-Performance Enterprises 2026 recognition therefore represents not only acknowledgment of SHS’s achievements, but also reinforces the Company’s long-term transformation strategy.

As Vietnam’s capital markets enter a new phase of development, SHS will continue to invest in innovation, enhance service quality, strengthen its comprehensive financial services ecosystem, and work toward its ambition of becoming a leading Full-Service Wealth Management institution in Vietnam’s securities market by 2030.

More than an award, VIE10 marks an important milestone in SHS’s transformation journey and provides further momentum for the Company to create sustainable value for clients, partners, and the investment community, while contributing to the continued development of a transparent, professional, and efficient capital market in Vietnam.